Business Cherub is an independent digital services business focused on web development, SEO, and related online growth services. Our business is privately operated and is not owned or controlled by a government body, political organisation, newsroom, or external publishing group.

Our revenue is generally derived from client service work, including SEO strategy, website development, technical consulting, digital optimisation, and related implementation support. From time to time, Business Cherub may also generate revenue through advisory work, retainers, project fees, or related commercial arrangements connected to our digital services.

We believe transparency about ownership and funding supports trust. Business Cherub’s published content, service pages, and educational materials are created to support our business activities and help prospective clients understand our approach. They are not funded by public grants unless explicitly stated. If any future grant funding, sponsorship, partnership support, or paid collaborative content materially affects a page or publication, we aim to disclose that clearly where relevant.

As a commercial business, we may naturally publish content that aligns with our expertise and service offering. However, our objective is to ensure that commercial intent does not override clarity, honesty, or professional integrity. We do not represent sponsored or paid influence as independent advice without proper disclosure.

Business Cherub is committed to presenting its ownership and commercial structure in a straightforward way so that visitors understand who is behind the business, how it operates, and the context in which its content and services are provided.